Porsche AG, the renowned sports car manufacturer, has made a significant addition to its leadership team. Sajjad Khan, a digital expert with an impeccable international reputation, has taken up the role of heading the newly created Car-IT unit within Porsche AG's Executive Board. This move is set to shape Porsche's digital future, focusing on key areas such as connectivity, infotainment, and the integration of third-party ecosystems into their vehicles.
Key Responsibilities of the Car-IT Unit
The Car-IT unit, led by Sajjad Khan, is poised to play a pivotal role in Porsche's global market competitiveness. It will address the critical aspects of connectivity and infotainment, ensuring Porsche vehicles continue to deliver on the brand's expectations of exclusivity and performance. This newly formed team will also be responsible for seamlessly integrating third-party ecosystems into Porsche vehicles, further enhancing the overall driving experience.
Collaborative Efforts at Porsche Development Centre in Weissach
Sajjad Khan's office is strategically located at the Porsche Development Centre in Weissach, enabling close cooperation with Michael Steiner, Member of the Executive Board for Research and Development. This proximity underscores the significance of the Car-IT unit and the vital role it will play in shaping Porsche's future. The challenges posed by the ever-evolving automotive industry demand a close partnership between the Car-IT and Research & Development departments.
Sajjad Khan's Impressive Background
Prior to joining Porsche AG, Sajjad Khan served as the Chief Technology Officer and a board member of the Mercedes-Benz Cars division, showcasing his deep expertise in the automotive and digital realms. His extensive experience and leadership are expected to further enhance Porsche's position in the industry.
Global Expansion with Porsche R&D Satellite in China
In addition to his role on the Executive Board, Sajjad Khan will also take the helm of Porsche's Research and Development satellite in China. This expansion into the Chinese market underlines Porsche's commitment to global growth and innovation.
Leadership Roles in Porsche Digital and Porsche Engineering
Sajjad Khan's influence within the Porsche family extends to his chairmanship of the shareholder committee of Porsche Digital and his membership in the shareholder committee of Porsche Engineering. His multifaceted leadership roles emphasize his integral position within the organization.
Porsche's Enthusiastic Welcome
Oliver Blume, Chairman of the Executive Board, expressed his excitement about Sajjad Khan's addition to the team, stating, "Sajjad Khan enjoys an outstanding international reputation as a digital expert. With his team, he will effectively strengthen our competitive position in the global market."
A Clear Vision for the Future
Sajjad Khan's vision for the Car-IT unit aligns with Porsche's commitment to upholding its legacy of exclusivity and performance. He shared, "Car-IT will be an increasingly important success factor in the future. Our task is to meet the exacting Porsche expectations of exclusivity and performance in all respects. Together we have a clear objective: to successfully carry the Porsche legend into the future."
The Importance of Collaboration
Michael Steiner, Member of the Executive Board for Research and Development, emphasized the need for close collaboration between the Car-IT and Research & Development departments in the face of significant industry changes. He stated, "The enormous changes in the automotive industry present us with major challenges. It is important for the Car-IT and Research & Development departments to work together closely to shape the future of Porsche."
In conclusion, Sajjad Khan's appointment to lead Porsche AG's Car-IT unit marks a significant step forward in Porsche's journey towards a digitally connected future. With his wealth of experience and expertise, Khan is well-positioned to enhance Porsche's global competitiveness and continue the legacy of excellence in the automotive industry.
